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SPS1


SENAAT

PADDOCK SUITE

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SPS1


SENAAT

PADDOCK SUITE

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SPS2


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SPS3


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SPS4


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Senaat pic and copy


Senaat pic and copy


Senaat: paddock suite

f1 - yas marina hospitality

 

The Challenge:

Design, build, and entertain important VIPs, guests, and employees in the Senaat Paddock Suite, for the prestigious Formula One Etihad Airways Grand Prix race days, improving on the accomplished execution of the previous year. 

Transformed the space into a Formula One-inspired entertainment environment, with the use of corporate branding, F1 inspired design work, and race day activations. Provided a visually unique functional space layout, with roaming entertainment to keep the Paddock Suite lively and exciting. Managed the bespoke invitations whilst delivering and engaging a comfortable suite for a period of three days, delighting all the VIPs, guests, and the client.