Our first project with Lexis Nexis was to design and deliver the company’s annual ‘Kick-off’ event in Dubai.
As a leading global provider of workflow solutions, Lexis Nexis wanted to share experiences from 2011 and set the course for 2012 – as well as finding a way to demonstrate its latest products and technologies to a diverse audience of over 100 of its senior leaders from around the world.
A key challenge was to consult contributors from the client’s global network of offices and meet their diverse needs and expectations.
Our solution was an innovative event shaped around the use of iPads – the first of its kind in the UAE – allowing delegates from different disciplines to learn how to operate software they would eventually introduce to their own regional clients.
We provided every delegate with an iPad complete with dedicated apps that offered a real-time personalised agenda, speaker bios and PowerPoint presentations, along with tools to vote, take notes, engage with social media, navigate the venue or browse the internet.
Guest were also able to communicate live with each other from anywhere in the venue – and ask questions which appeared on the moderators’ iPads.
To deliver this complex content, we also established our own secure, high-speed wireless network.
Held at the Grosvenor House, the event comprised a main plenary session and a series of breakout session focused on individual aspects of the business, over the course of three days.
On the second evening, we hosted an elegant gala dinner and award ceremony at the DIMC, with dancing into the evening.
The client was delighted with the results, and delegates’ impression of the experience was extremely positive.