Oct 2010
As part of the 2010 Bihar campaign, Action Impact aimed to create a friendly, accessible TV commercial...
Apr 2010
“The Saadiyat Story” is a landmark new multi-media exhibition bringing to life the future of one of the world’s most exciting developments - Saadiyat...
Dec 2009
Here we created a loveable character that resonates with all age groups. This is another concept the team was creatively responsible for. We...
Jun 2009
This 30” TVC is shot on the Red One camera using Lomo anamorphic lenses. The purpose of the commercial is to humanize the organization and communicate...
Feb 2009
This TVC is written and created in its entirety by the Film Division from conceptualizing, preparing the treatment to storyboarding. The commercial...
Dec 2008
Al Naboodah is our first Red One piece. The Film Division created 11 short films for each of the group’s divisions. The aim was to beautify...
Aug 2008
Action Impact facilitated this 30” TVC for an international agency. This 35mm piece is produced and coordinated from storyboard through pre-production...
Apr 2008
Shot over a couple of days in the Western Region of Abu Dhabi, this film was required to promote the area to a variety of audiences at exhibitions,...